TRADITION OR RENEWAL?
THE CHOICE IS YOURS
All supermarkets are alike. Milk in the back, candy by the checkout. It's been like that for the past 50 years. If we buy this perception, then shop fitting is all about supporting people's buying habits, avoiding disruptive elements that only further delay our customers' stressing chores.
However, we can also transform the daily grocery shopping into an interactive food retail experience that facilitates upselling and customer loyalty and ensures the relevance of physical stores in an omnichannel world. We can do both – it's your choice.